An immersive look into the future of music consumption and artist interaction
Duran Duran: Reality Reimagined
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In partnership with Qualcomm, we’ve explored new ways that music fans can interact with artists through HMD wearable technology. At the heart of this experience is the ability to deconstruct the iconic music of the innovation-first Duran Duran - taking each stem and giving it a full tactile interactability allowing users to almost “play” with the sound and hear the song unique ways. This allows them to gain and understanding of the individual musical parts, and some insight into the thinking behind the track.
This experience is a first foray into a new future of music consumption - one that is visually and sonically augmented in new ways, mapped to your world environment
Project at TRIGGER XR | 2022
